Senior Growth Marketer at QuickMail

Posted on: 02/16/2021

Location: (REMOTE)

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We’re looking for a candidate who has a proven track record of driving growth in a B2B SaaS environment. You’ll be responsible for all aspects of developing and executing QuickMail's demand generation strategy. You'll start the marketing department so it's a broad role that includes demand generation, online advertising, content marketing, case studies, SEO, page conversion optimization, nurturing campaigns, and more. It’s a fantastic opportunity for a candidate who is looking to have a significant impact on the growth trajectory of an exciting tech company that helps businesses start more conversations with prospects & clients with email automation. **The company:** QuickMail is a sales & marketing automation tool for sending emails & follow-ups in a B2B environment. Small and medium businesses use us to reach out to potential customers & clients in their target market, grow their business, and nurture relationships. We've been around for 6 years and our team is composed of only 4 members (all working remotely). We believe in only hiring amazing talents and we are looking to hire someone who can accelerate our growth. **Your responsibilities will include:** - Grow the number of trials through the effective creation of high-quality and scalable demand generation operations.- Optimise conversion of leads through organic and/or paid traffic.- Design, execute, track & report performance marketing programs to engage and influence our key segments.- Optimize our lead generation & lead nurturing processes through email campaigns, content marketing, paid media and/or social media channels- Manage the demand generation budget thoughtfully, making strategic bets on key investments.- Establish data-oriented practices to optimize performance and continually improve the efficiency and impact of marketing channels: SEM, SEO, email, webinars, display and retargeting- Use QuickMail as part of the marketing tech stack, and make recommendations for tech investments that support growth- Stay current on growth marketing trends, best practices and benchmarks and drive experimentation and evolution of our marketing channels.- Monitor pipeline data and performance regularly, and identify opportunities and strategies to improve. **What we’re looking for:** - Proven track record of driving growth through varied marketing channels at a B2B company targeting small & medium businesses in the US.- 3+ years of experience in B2B marketing and demand generation/growth marketing- Started marketing role in a company with less than 15 employees.- T-Shaped marketer (https://buffer.com/resources/t-shaped-marketer/) with strong copywriting skills & analytical skills.- Good understanding of segmentation, revenue attribution, and ROI.- Data-driven with excellent Analytical skills; you take data-driven decisions based on a thorough analysis of campaign performances- Someone who spends time at least reading the job specs before applying and so can enter Koala when asked for their favorite animal- Excellent communication skills; you are able to clearly and concisely craft messages to internal and external stakeholders- Design skills are a plus **What we provide:** - Top of Market salary- No vacation policy, but we'll make sure you take at least 4 weeks of vacation per year- We practice open-book management- A meritocracy, joining a team willing to win the 'championship' together- Remote working (you will need to overlap 3 hours each day with European Central Time daily operation: 9am to 6pm)- A team retreat in Japan once a year (when Covid permits :( ) - A flat organization, work directly with the founder- A culture to help you do your best work:We are close to Netflix culture, we pride ourselves on:* Being curious and developing a deep understanding of our craft.* Taking ownership and have a strong bias toward action.* Being extraordinarily candid with each other (no politics and a lot of feedback to assist performance. While not allowing for jerks).* Strongly encouraging independent decision-making.* Sharing information openly, broadly, and deliberately. We lead with context.* Keeping only our highly effective people. You'll be around stunning colleagues.* Avoiding rules. Almost no red tape. If this sounds like somewhere you can do your best work, let's have a conversation.