Email Marketing Specialist at Future Holidays

Posted on: 02/06/2021

Location: (REMOTE)

Glassdoor: 2.0 / 5 | Original Source


We are looking for an Email Marketing Specialist for our team to help execute marketing strategy, create customer segments, coordinate and send email campaigns & automations, conduct A/B testing and analyze performance. **Roles & Responsibilities** * You’ll be working with a select group of clients leading and owning their email strategy and execution * Team communication via weekly calls and daily email correspondence * Manage daily operations of the email marketing channel – marketing calendar, strategy and content, build and deployment of email campaigns, as well as the A/B testing, measurement and reporting * Build and manage automated email marketing programs for our clients and ensure end-to-end tracking and proper measurement * Collaborate with the Creative team to determine to ensure brand guidelines are followed in emails * Report and provide recommendations on the email program performance monthly * Track campaign effectiveness and optimize results * Project management to ensure no deadlines are missed and nothing falls through the cracks * Writing copy and campaign briefs for our design team to translate client vision into revenue-generating campaigns * Building new emails and triggers in Klaviyo * Analyzing client data to make recommendations for growth and report results back to clients * Creating monthly reports summarizing accomplishments & recommendations **Required Skills & Experience** * 2+ years experience email marketing for high volume ecommerce/online retail brands * 1 year experience with Klaviyo * Expertise in email best practices, including segmentation, deliverability, copy and design approaches. * Ability manage multiple projects and deadlines * Have excellent verbal and written communication skills * Are comfortable in a deadline-driven environment * Enjoy finding new opportunities to improve workflows and processes * Are detail-oriented with excellent organizational and time management skills * Thrive and self-manage effectively in a remote work environment * Have a communication style that’s fun and approachable * Experience with Slack, Trello & Google Docs * As this is a client-facing role, some availability during PST business hours is required **You’ll get bonus points if you…** * Have experience with direct response copywriting for ecommerce, including emails, product descriptions, Facebook ads, social media, etc. (please share writing samples) * Have experience with SMS and push notification channels * Have experience with Privy & Optimonk * Have experience with Shopify