Growth Marketing Lead for a consumer fintech at Placid MoneyPosted on: 06/23/2022
### Ownership You will be responsible for driving user acquisition across all digital and offline channels. * Growth marketing for both paid (performance, CPA) and organic channels end-to-end * Identify, test, and optimize new digital channels for acquisition * Optimize customer acquisition costs ### Looking for * 3-5 years of growth-focused experience in D2C digital marketing, startup experience preferred * Hands-on experience with performance marketing (PPC) - in-app conversion optimization in the SKAN age * Experience in using customer/market research and analytics to develop and improve growth tactics * Interest in fintech and in working on financial well-being products * Strong sense of ownership and determination to get things done * General understanding of how financial services and lending in the US works ### Perks ♻️ flexible hours, remote setup 💵 competitive salary and equity ⛹🏻♀️ autonomy and influence 👩💻 in-demand experience at a high-pace FinTech 👟 open, fast moving and fun environment 🌎 contribute to big social mission and world class customer experiences 🤼 work closely with the founding team 🏆 experience with launching products in the most competitive market in the world 🛠 steep learning curves for hard and soft skills ### About Placid Money lowers interest rates on existing credit cards. We help people break out of structural debt and build wealth. Our vision is to build fair banking for the middle class.