Product Marketing Manager at Venus

Posted on: 06/07/2022

Location: (REMOTE)

full time

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This role will be focused on product marketing for the Venus supply and borrow decentralized application including entirely new offerings, new partnerships and integrations. Responsibilities ---------------- * Determine product positioning, market segmentation, value proposition, branding for each offering * Resourcing: set objectives, create the plan to achieve them and drive recruitment of the marketing team * Go-to-market strategy for new offerings and continuous assessment of strategy and performance for existing products * Hands-on marketing execution across all activities, communications and operations with, internal and external teams/agencies * Measure performance: develop monitoring and analytics for team objectives and initiatives and continuously assess and adjust weekly * Generate awareness: coordinate visibility across top tier media, events, speaking engagements * Ship content: own the content strategy, shipments and drive thought leadership contribution across teams Requirements ------------ * At least 5 years experience in product, product marketing, operations or as a generalist in B2B or B2C digital service * Results-driven approach to creating impact and able to cite examples * Experience with financial services, crypto or DeFi is an advantage otherwise motivation to quickly and autonomously learn about decentralized finance * Ownership mindset: you focus on building and iterating winning value propositions in the market across target segments * Mindful to understand the bigger picture and be hands-on and practical * Agility to find the determine correct path forward for each product, situation, not only repeat what was done before * Experiment and data-driven approach to marketing * Location options are London, Dubai, Paris, Singapore or remote; we support relocation What Venus Offers ----------------- * A unique opportunity to make impact at scale but in a startup environment * Work at the forefront of crypto and decentralized finance to bring access to disruptive technologies to new audiences * Startup culture: ambitious, informal, non-hierarchical, collaborative and entrepreneurial * Competitive salary