Head of Marketing at ColorElephant

Posted on: 04/28/2021

Location: (REMOTE)

full time

Glassdoor: 4.0 / 5 | Original Source

Tags:

##### We are looking for the right fit and will read through every applicant. Even if you don't have a lot of experience here apply and respond to our questions. ### Background ColorElephant — a digital studio with 30+ people spread across the globe — is looking to hire a Digital Marketing/Sales Head. Someone that is a self-starter and can take general guidance and move forward with marketing initiatives (see examples below). We are a digital agency that has for the last 8+ years worked with brands big and small to deliver digital products (web and mobile). We recently started launching out own SaaS and productized service offering. Experience in technology is important in our analysis. We want someone that also helps us grow and come up with their own ideas and ways to better position us with our target market while increasing our digital footprint and activity. ### What we are looking for We are looking for a very specific profile. We want to welcome to our 25+ team of remote workers a new marketing lead. We are small and growing fast - this means there's a ton of opportunity but also the need for someone that is a self-starter, entrepreneurial minded and with the mindset to get things done. We would want some marketing experience, but feel that energy and willingness to get things done > bigger resume. ### Requirements **1. Some full-stack marketing experience** We don't expect you to be an expert at everything but you need to have played around (and ideally gotten some real-world experience) with stuff like social media, content marketing, cold outreach/outbound, newsletters, organic reach, product marketing. **2. A lot of willingness to learn on the job.** We will learn from you, you'll learn from us. You will have to figure things out for the first time and we want someone that is willing to do so. **3. A self-starter mentality** We want someone that gets shit done. You will take lead and initiative and you're comfortable with not having a list of things provided for you to do daily. **4. Entrepreneurial at heart** You will help us build up and launch initiatives. You will brainstorm and apply techniques to grow the heck out of our products. You are an entrepreneur at heart with a passion for communicating and marketing products and services. **5. Comfortable with english as main language** Even if it isn't your native language you are comfortable with language. We have support for larger copy efforts but we hope you can pull some on your own, on top of communicating with everyone. **6. Available at least 20-30h/week, ideally full time** There's a ton to do :) **7. Comfortable with being told no...** Sometimes we will want to do things a certain way. We have strong convinctions :) **8... But ready and happy to chime in with your thoughts and energy.** We want you to make suggestions, discuss and push us. **9. Comfortable with tech** This is important. We sell web/mobile dev and some of our products are targeted at a more tech / Entrepreneurial audience. Knowing what HN, Indie hackers, ProductHunt etc is is important and how to leverage them too. **10. Comfortable with moving fast and things changing.** If you're not this is not for you! ### Expected Activities What you'd do: A lot isn't predictable upfront but here's some stuff: **1. Social Media** You will keep our social media profiles up to date with relevant no fluffy content. You will research content, make recommendations, ask for what you need and ensure stuff gets out. This is for our main account as well as for that of our products. **2. The 20 in 80/20** We will need you to support us with setting up transactional emails for our products, making sure SEO is setup on pages, sharing images are ok etc. As we launch our microSaaS initiatives you'll have a role in ensuring they are nurtured. **3. Running Ads** We expect you to be able to run campaigns across Facebook, Google, Instagram, Tiktok, Reddit and linkedin. You will have budget, guidance and materials. Sometimes you might need to pull something together in Canva :) but if you need specific help (e.g. fine tune ads in Reddit we are happy to pay for the time to investigate or for someone to help). **4. Content marketing** Making sure we are pumping out content by either writing it or coordinating those doing it. These are for e-books, social media or landing pages. **5. Support launches** Support product and service launches with preparing promotion in specific communities, materials and bringing everyone together. **6. Outreach / Outbound campaigns** Reaching out to potential clients through cold outreach campaigns (setting it up, designing a plan around it) that are well thought-out **7. PR** Get us some visibility by finding and reaching out to key outlets around our launches and major milestones **8. Coordinate execution of material** E.g. case studies and marketing collaterals. **9. Plan campaigns** For example a launch on product hunt. Making sure everyone is ready, material created, outreach planned. **10. Anything to move the needle** Part of the exciting thing here is what we don't know yet. We will learn a lot in the job. Please note throughout executing these we are happy to find specialized help. We don't expect you to know everything and be an expert at everything. But you need to be able to lead and get us there identifying needs. This is a great opportunity for someone that wants to get hands dirty, learn and get a lot of ownership and say and do cool stuff. Regardless of your experience this is a next step in your career ### **Our Offer** * The challenge of a lifetime (as described above) with the opportunity to shape the future of a growing organisation; * Insane levels of ownership, independence and responsibility; * Work from anywhere with our remote policy. We know sometimes the best work is done in the beach (or mountain, or... ) :-) * Competitive Salary for position and location; * Bonuses for performance indicators we'd mutually agree; * Health Plan and/or Deductions * Flexible vacation/days off policy * Training / Self-Development Yearly Package * Yearly Bonuses Program * Paid parental leave / Flexible conditions on return * Continuous Training (both on site and online) * Attend Annual Company retreat abroad * Ability to work in complex projects of Fortune500 as well as small companies. * Plenty of Growth Opportunities * The opportunity to join an unique and growing company with a 200% growth record for the past 3 years; * Contribute with your suggestions and see your feedback and opinion impact products used by millions worldwide * A growing team full of talent Salary and compensation ======================= $10,000 — $40,000/year Location ======== 🌏 Worldwide